EPISODE 11
Episode 11: Fractional CMOs, Positioning & Building Utility into B2B Tech Websites with Mark Evans of Marketing Spark
Episode Overview
In this episode, I sit down with Mark Evans, fractional B2B SaaS CMO and host of the podcast Marketing Spark, to talk about the state of fractional CMOs in B2B SaaS, the importance of getting back to marketing basics with proper positioning, and how marketers need to be more entrepreneurial to drive demand in 2023 and beyond. Let's get into it.
We ❤️ feedback!
Find us on Spotify, Deezer, Amazon Music, and iHeart to leave a review.
Subscribe to our podcast!
Join our growing community of B2B experts and learn the ins and outs of building a world-class website.