Whether Segment is new to your team or the foundation of your engineering organization, our implementation and analytics solutions combine everything you need to get the most from your data, delivered by our expert consultants in a simple model that’s designed to meet your needs.
Ensure that Segment is integrated and working correctly with best practices based on your business needs.
Our engagement kicks off with our 1-hour stack analytics discovery meeting. The goal is to make sure we have a sound plan of attack and a plan for building out the stack taxonomy.
After we complete this audit is planned to jump right into the implementation phase, and that will be part of the outcome of this initial project.
We'll then put together a tracking plan to spec out the events and properties you intend to collect across your website. Once created, the Tracking Plan becomes a highly valuable source of truth for your team.
With the overall design in place, our development team will manage the entire front-end development of the new website using modern frameworks and leading technical SEO practices.
In this phase we break content types down into their component parts, describe them in detail and map out how they relate to one another. This process goes beyond just website pages and blog posts. It includes modeling the building blocks of a website — empowering your team to put together website pages like lego blocks.
It’s no secret that adopting new technology can be challenging. We'll walk your team through the basics of what a headless CMS is and what benefits it brings to the website. Our goal is to ensure your team walks away feeling confident that they can autonomously build on-brand website pages quickly, efficiently, and confidently.
We’re a certified partner of Segment and have experience configuring many of the tools in their destination library, including HubSpot, Marketo, Salesforce, Pardot, Clearbit, and Amplitude.